18 Proven SEO Strategies to Dominate Google Rankings & Drive Traffic

A study on website engagement found that visitors spend an average of just 54 seconds on a webpage. This means you have less than a minute to capture their attention and deliver BHS Links value. If your content is dense, disorganized, or difficult to follow, readers will quickly abandon it, and Google will take note. With billions of searches each day, landing on the first page can greatly improve your exposure, organic reach, and bottom line.

Consolidate Pages with Similar Content

“Add your keywords to all these areas plus “incorporating keywords throughout content on the website,” reminds Lyndsay Solomon of Semgeeks. “SEO tools such as SEMrush and Moz to search for frequentlysearched questions regarding the main subject matter of your page. You can alsosearch on Google to identify commonly asked questions. It’s content that solves your audience’s questions and isn’tkeyword stuffed.

Use tools like Google Search Console to monitor indexing, keyword success, and traffic for each location page. This helps you identify areas for improvement and refine your strategy to stay ahead of the competition. When writing your guest posts, ensure the content is informative, engaging, and optimized with localized keywords relevant to each location.

The system understands how combinations of words can have different meanings, especially stop words. This makes even so-called stop words relevant in search when they contribute to the meaning of a query. Launched in 2022, Google’s helpful content system is focused on providing the best content to the user. If you can understand the fundamental approach that Google takes, then distracting yourself with semantics is not important. Following a common sense approach to the end goal for the end user is a much more effective and long-term strategy.

This boosts site authority and contributes to better search engine rankings. By providing accessible and informative video content that aligns with users’ queries and interests, you can reduce bounce rates and enhance the overall user experience. Videos complement textual content and create a more immersive browsing experience, encouraging users to explore your site further. It’s also an opportunity to explain complicated ideas through visual aids. Furthermore, shared videos can attract new audiences and referral traffic, extending dwell times and contributing to improved search engine rankings.

Ways to Increase Traffic to Your Website

The greater the score, the better your website is in terms of SEO. ContentKing is a real-time SEO auditing platform that keeps you up-to-date on your technical, on-page, and off-page SEO performance around the clock. Keywords Everywhere is an SEO browser extension for Chrome, Firefox, and Edge. You can use it to examine all kinds of SEO and social media metrics as you browse. Google Maps makes embedding a map in your website easy by providing a “Share a map or location with others” button.

• It’s inevitable that Google will be forever updating and tweaking their algorithms.
• To create relevant content, consider what information a searcher might be looking for and make sure your page provides that information.
• Google’s own Search Engine Optimization Starter Guide is a good resource to start with.
• In that case, building external links to your website can increase your organic search ranking.

Netpeak Spider is an SEO crawler for regular SEO auditing, quick issues search, system analysis, and website parsing. It’s a desktop tool that can be installed on both Mac and Windows OS. The tool will automatically crawl and fetch all the data related to the URLs for further review. Once installed, click on the Screaming Frog icon on your desktop to open the tool, enter the URL you wish to crawl and click on start. From there, you’ll see all the pages that have duplicate, common or unique content. Duplicate content is the bane to your SEO success, so you need to check your website to see if there are any duplicate pages.

Kristen is the Head of Marketing at Hatch, a customer communication platform for service-based businesses. Her cat Arnold has double paws on every paw, and she finds life to be exponentially more delightful on a bicycle. Maybe you’re already ranking sort of high and want to rank higher.

Below, I introduce ten of my favorites, point out what each one does best, and share personal insights from my own learning experiences. As you add content to your page, use the proper styles to denote the section headings. Do not use it throughout the rest of your article or other content on the page. Instead, to break your content into sections, use the Heading 2 tag (or Heading 3 for subheadings). This is similar to the way scholars reference other people’s work in their papers’ footnotes.